REPORTS

CreativeCITY: Prosperity through the Creative Economy Report

In the first half of 2021, Calgary Arts Development participated in the creation of an ecosystem report exploring Calgary’s creative economy alongside partners from Bird Creatives, RISE UP Calgary, Calgary Economic Development, The City of Calgary, and CityXLab.

Despite its significant economic, social, human, and environmental contributions to our region, Calgary’s creative economy is underleveraged and overlooked due to a creative ecosystem that is fragmented and inefficient.

West Anthem Music Ecosystem Study

This 2020 study provides a snapshot of the Edmonton and Calgary music industry pre-pandemic and provides insight into the immense opportunity music provides for the long-term resiliency and vibrancy of our province.

West Anthem was established to help stimulate the growth and sustainability of Alberta’s music industry. Its objectives are to develop a comprehensive understanding of the economic profile of Alberta’s music cluster, to build the business capacity of the music industry, to utilize Alberta’s music industry as a key economic driver and a vehicle for diversification, and to establish and implement a live music strategy for Alberta through venue mapping and audience profiling.